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interesting anecdotes from the business world
it was the 1960’s – burger wars between mcdonald’s and burger king.
mcdonald’s spent a lot of money doing market research for locations of it’s physical stores.
burger king just opened a store near the mcdonald’s one – they didn’t think twice .
ray kroc of mcdonald’s – we are not in the business of burgers , we are in the business of real estate.
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