Innovative Advertising

Innovative Advertising

is advertising an expense or an investment ?

if you have ever been to times square in central new york , you would see a scene like above…

3 years ago

marketing and advertising for small business

in the earlier days , you had to buy advertising from an ad agency and buy ads on the radio…

5 years ago

a funny story about recession

once in a local town , somewhere , far away , there was a merchant , doing business .. his…

5 years ago

time to incorporate marketing at the beginning of your business idea

most companies are now doing this .. think of the customer experience and work backwards .. including the marketing in…

5 years ago

what separates the successful from the not so successful … its tenacity / perseverance

rockefeller is said to have said : i do not think that there is any other quality so essential to…

5 years ago

how to get in the mind of the customers with innovative advertising

if you are from india , you will recall a brand called amul - it is from the white revolution…

5 years ago

you always want what you can’t have …

why is it that people always want things that they cannot have .. to make something desirable , advertisers are…

5 years ago

the apple business model

create an ecosystem ( i-phone , watch ) and then keep expanding services around it (apple tv , music ,…

5 years ago

streaming services adopting the marketing tactics of apple

A lot of streaming services have realized that the content on their site is too much to consume in one…

5 years ago

what you can learn from the apple marketing team

give the customers a taste of something small , keep them coming back the ipod , then slowly graduated to…

5 years ago